#itsneverobliqua

Methodische Herausforderungen multimodaler Wissenskommunikation exploriert am Beispiel des Botanisierens

Abstract

Today, knowledge communication is no longer conceivable without multimodality, if it has ever been truly monomodal. Nevertheless, research on multimodal knowledge communication has not yet progressed very far. This article therefore attempts a methodological inventory and reflection on the appropriate means of investigating this phenomenon. In a media-cultural-historical perspective on knowledge mediation processes, the article explores what their determining conditions are and how they can be made methodologically explorable in their interconnectedness. The centuries-old practice of botanizing (i. e., the identification of plant species) will be examined as a subject matter of knowledge communication, both in its historical development and in a recent example.