Flexibilisierung und Persuasion

Abstract

The article illustrates and compares some of the persuasive strategies of the political and entre­preneurial discourse on labour market flexibilization in different contexts: within the political discourse on labour market reforms and on socio-democratic/leftist basic values, and within the entrepreneurial communication and self-presentation (job advertisements, annual relations, per­sonnel manager guides).

Veröffentlicht
11-08-2019
Zitationsvorschlag
Rocco, G. (2019). Flexibilisierung und Persuasion. Linguistik Online, 97(4), 133-151. https://doi.org/10.13092/lo.97.5599
Rubrik
Artikel/Articles