Mass Customization and Learner Autonomy: A Mexican Perspective
AbstractCustomization of services or products fundamentally involves choices being made by the cus-tomer. This paper explores the conception of learner autonomy in language learning and its relationship to the capacity of students to make choices about their own education as a pre-requisite for implementing mass customization in learning support. A study of the impedi-ments to learner autonomy in a Mexican context indicates some of the conceptual and cultural issues that should be addressed in implementing mass customization in language learning.
Llaven Nucamendi, M. E. (2012). Mass Customization and Learner Autonomy: A Mexican Perspective. Linguistik Online, 54(4). https://doi.org/10.13092/lo.54.279